Are before and after shown together, at the same size?
Separately they are two galleries. Together they are the argument.
Remodeling website design
Remodeling Website Design Built on Before and After Work
A remodeler sells something a homeowner cannot picture. They are standing in a dated kitchen trying to imagine a different one, and the only thing that closes that gap is seeing a room like theirs before you started and after you finished.
Scoped and quoted for your remodeling business, on hosting and a domain you own.
Websites for Home Remodeling Contractors
Remodeling is bought by someone who already owns the house and has usually been thinking about the same room for a long time.
That is a specific state of mind. They are not comparing you against doing nothing, because they have already decided something has to change. They are comparing you against other remodelers and against the worry that the project will go badly, run long and cost more than they were told.
Home remodeling website design is mostly about reducing that worry with evidence and with candor about how a project actually runs. The pages are planned around the project types you sell, the photographs you have and the way homeowners in your area decide.
- Kitchen remodels
- Bathroom remodels, from a guest bath to a primary suite
- Whole-home renovation
- Additions and bump-outs, where you take them
- Basement finishing
- Aging in place and accessibility work, if that is part of your business
- Design and build, or build to someone else's drawings, whichever you do
Remodeling website concept 
General contracting website concept 
Painting website concept 
Decks website concept 
Plumbing website concept 
Electrical website concept 
Hardscaping website concept
Website concepts from the studio, shown as full pages. Yours would be designed around your own kitchens, bathrooms and renovations.
A site built around your project types
Tell us which projects you want more of and what photography you already have.
Photographs of the middle of a job answer the question homeowners are too polite to ask.
The Question Homeowners Are Too Polite to Ask
They are not really wondering whether you can build the kitchen. They are wondering what it is like having you in the house for the length of the job.
Galleries of finished rooms show the outcome and say nothing about the experience, and the experience is what people have heard bad stories about.
The other half is that a finished room is hard to judge without knowing what was there before. A pair of images does more work than either image alone, and many remodeling sites publish only the second one.
Does the site say anything about dust, access and the daily reality?
Floor protection, containment, what happens to the kitchen while there is no kitchen. Saying it plainly sets you apart from sites that stay silent on it.
Is there a realistic timeline anywhere?
Not a promise. A range, and what makes it move.
Is it clear who the homeowner talks to day to day?
One name, one number. For a family living through a remodel, that matters more than it looks.
Recognize any of those?
Tell us which ones apply and we will say what we would do about them. No obligation and no sales sequence.
Present Kitchen, Bathroom and Whole-Home Projects
The three main project types are searched separately and bought separately, so they get presented separately.
Someone planning a bathroom is not reading about your kitchen work, and the budget conversation, the timeline and the disruption are different in each case. A single portfolio that mixes all three makes a visitor do the sorting themselves.
Splitting them also gives each page something specific to say. A kitchen page can talk about layout changes, cabinetry and appliance planning. A bathroom page can talk about waterproofing, ventilation and what is involved in moving plumbing. That specificity is what makes a page worth reading and worth ranking.
Kitchens
Layout, cabinetry, surfaces and the questions that come with moving anything that has a pipe or a vent behind it.
Bathrooms
Often the first project a homeowner takes on with a new contractor, and often the audition for the kitchen.
Whole home and additions
Larger scope, longer timeline, and a buyer who needs much more detail about process before they commit.
Use Before and After Photos to Explain Your Work
A pair is worth more than a portfolio. The before shot is what makes the after shot mean something.
A beautiful finished kitchen could have started as a nearly-good kitchen. The same kitchen shown alongside the cramped, dark, dated room it replaced tells a homeowner that you can do this to their house specifically.
The practical part is remembering to take the before shot, which is easy to skip on a job that starts early in someone's house. It is worth building the habit: same angle, same rough framing, before anything comes out. Those pairs become the most persuasive part of your site.
- Before and after shown side by side, at the same size
- Pairs grouped by kitchens, bathrooms and whole-home work
- A short caption on what changed and why
- Readable on a phone without pinching or zooming
- Room to add new pairs as each job finishes
- Only your own projects, never stand-in images
Have before and after photos sitting on a phone?
Design directions
Five Directions, and What They Do to a Gallery
Sixteen concepts from the studio. For a remodeler the direction is mostly a decision about photography: paired before and after images need a quieter frame than a single finished room, and the directions differ more than you would expect on that one point.
HardscapingPremium 
HVACClean 
PoolsBold 
RoofingTraditional PlumbingModern PaintingClean 
LandscapingPremium 
Pressure washingBold DecksTraditional ElectricalModern 
ConcreteModern 
Tree serviceTraditional 
Screen enclosuresModern General contractingBold 
IrrigationModern RemodelingClean
Mand Digital Website Design Collection. Website concepts designed by our studio across five directions. Your site is designed around your own business.
Guide Homeowners Through Your Remodeling Process
The thing that separates remodelers on a website is honesty about what it is like to live through a project.
How long will the kitchen be out of use? Where will the dust go? Will there be someone in the house every day, and from what time? Who orders the tile, and what happens when it arrives damaged? These are the questions that keep a homeowner from signing.
A process section that walks through consultation, design, selections, permits, the build itself and the punch list, in your own words, answers them before the first visit. It also sets expectations you will be measured against, which tends to make projects run better.
- First visit and how you scope a project
- Design, drawings and any design agreement you use
- Selections and allowances, and who is responsible for what
- Permits and inspections
- The build: hours, access, dust control and site protection
- Punch list, final walkthrough and your warranty
Want your process explained on your own site?
Capture the Details Behind Each Project Inquiry
A remodeling inquiry that arrives with a room, a rough budget and a timeline is a conversation. One that says "how much for a kitchen?" is not.
The form on your finished site can ask for the project type, the approximate age and style of the home, what they want changed, when they hope to start and roughly what they have in mind to spend. A budget range offered as options is easier to answer than an open box.
Some remodelers also ask for photos of the current space. It is a small ask at the point where somebody is already motivated, and it turns your first reply into something useful rather than a request for more information.
- Project type: kitchen, bathroom, basement, addition or whole home
- Approximate age and style of the house
- What they want changed, in their own words
- When they hope to start
- A budget range, offered as options
- Photos of the current space, if they want to send them
That inquiry form belongs to the site we build for you. The form at the bottom of this page is how you get in touch with us.
Local Search and Advertising for Remodeling Contractors
Homeowners search by project and by town: a kitchen remodel, a bathroom renovation, a finished basement, followed by where they live. The website has to give search engines and ad campaigns a page that matches each of those.
Separate pages for kitchens, bathrooms and whole-home work, with the towns you cover written out in words, are what local search can actually read. Every site we build has the technical SEO fundamentals in place, and that structure is the base any later remodeling contractor marketing builds on.
If you run ads for a particular project type, the campaign needs a landing page that talks about that project and keeps the inquiry close. Ongoing SEO and campaign management are separate services from the website, scoped and quoted on their own, whether or not someone else already runs your marketing. We describe the work and never promise rankings or a number of inquiries.
- A page per project type, written for how homeowners search
- Service area written out, town by town
- Before and after pairs that give each page something specific to show
- Titles, descriptions, headings and a sitemap set up correctly
- Landing pages for specific campaigns when you advertise
- Analytics configured on an account you own
Our Process and What It Costs
Every remodeling website is quoted on its own, once we understand the business. You receive a written proposal with the scope, timeline and price before any work starts.
For a remodeler, scope mostly follows the project types you sell and the photography you have: whether kitchens, bathrooms and whole-home work each get a page, and how many before and after pairs there are to present. You review the whole site and send your notes together.
There is no mandatory monthly fee to us for the website. The domain and the hosting are in your name and the site is yours from the day it launches.
Briefing
You tell us the services you sell, the area you cover and what you want the site to do. This is a form, not a meeting, and it is where the structure gets decided.
Proposal
A written proposal with the pages, features, timeline and price. Nothing starts until you approve it.
Materials
Photographs of your own work, your license and insurance details, and anything that has to appear on the site.
Structure and copy
We draft the page plan and write the words from your briefing. You see both before anything is designed.
First preview
The complete first draft, on the timeline set in your proposal.
Revisions
You review the whole site and send your notes together. The number of revision rounds is set in your proposal.
Approval and launch
You approve the final version and we deploy to your hosting on your domain.
That is the whole process.
If it fits, the first step is a quote request. If you would rather ask something first, the form is a few lines below.
Remodeling Website Design FAQs
We have almost no before photos. Is that a problem?
It limits the strongest thing the site can do, but it does not stop the project.
We will build the galleries around finished work and design the pairs in so you can add them as you go. Start taking before shots on your next job, and the site gets stronger with every project you add.
Should kitchens and bathrooms have separate pages?
For most remodelers, yes.
They are searched separately and the buying conversation is different. Most remodelers can give each one a page and still cover whole-home work properly, and the proposal lists exactly which pages your site will have.
Can we show project budgets?
Only if you are willing to stand behind ranges publicly.
Some remodelers publish a starting range per project type to filter inquiries. We will publish what you give us. We will not put a number on your work for you.
We work with a designer. Can the site explain that?
Yes, and it is worth doing.
Homeowners are often unclear about whether they need a designer, an architect or a contractor. A page that explains how your side works with theirs answers a question people are too embarrassed to ask.
Do you build a project filter or a searchable portfolio?
Not by default.
Most remodeling sites present projects as curated sections rather than a filterable database, which is easier to keep current. A larger portfolio system is custom work, and if you need one, the proposal scopes and prices it explicitly.
Can the site take on additions and new construction too?
It can, if that is genuinely part of your business.
If new construction is a bigger part of what you do than renovation, our home builder page is probably the closer fit, and we will say so rather than sell you the wrong structure.
Can the website help us show up in local search?
Yes, by giving search engines clear pages to read: one per project type, with your service area written out.
Technical SEO fundamentals are part of every site we build. Ongoing SEO is a separate service, quoted on its own, and nobody can honestly promise a ranking.
Do you run ads for remodeling contractors?
Yes, as a separate digital advertising service with landing pages that match each campaign.
A kitchen campaign lands on a kitchen page, not the homepage. We scope the work with you and never guarantee a cost per inquiry.
What do you need from us to prepare a proposal?
The project types you sell, the area you cover, what photography you have and what is wrong with your current site, if you have one.
The form at the bottom of this page is enough to start. We reply with questions or a proposal before anything is agreed.
Your website project
Your remodeling website, scoped for your business
A site built around your project types and your before and after work, with an inquiry form that asks the right things. The pages and features are set in a written proposal, based on the work you sell and the photography you have.
Website project
Quoted for your business
A proposal built around your scope
This is the website proposal. SEO and advertising are separate services, quoted on their own.
- Understand the businessWhat you sell, who buys it and what the site has to achieve.
- Define the scopePages, features, content and responsibilities on both sides.
- Prepare a proposalA written proposal with the deliverables, timeline and price.
- Approve and startNothing begins until you have approved the proposal.
- Planning around the projects you want more of, from bathrooms to whole-home work
- Separate presentation for kitchens, bathrooms and larger renovations
- Before and after pairs shown side by side, readable on a phone
- Your remodeling process explained honestly, including living through the job
- A project inquiry form that captures the room, the timeline and a budget range
- Technical SEO fundamentals and responsive layouts for phone, tablet and desktop
- Your review and approval before anything goes live
- Your domain, your hosting, no monthly fees to us
Your website, your domain, your hosting. No mandatory monthly fee to us.
Also thinking about SEO or advertising for your remodeling business?
Talk to our teamStart here
Tell us about your remodeling company
The projects you take, whether you design in house, and what photography you have. We will come back with how the site should be organized.